We know how important your company is to you, because you just want customers to see the awesome business you’ve worked so hard to build and the message you’re trying to share. That can be a huge task if you don’t know where to start.
Your voice, logo, slogan, and overall message are the features that make up what a customer sees. It’s important that all the pieces of the puzzle tell the same story. Marqana can brew your brand into something awesome that creates the buzz you’re looking for.
Your brand needs to illustrate what you can do for customers before you have a chance to tell them yourself. We take everything into account, from your company’s services and products, to your history and team members. We go that extra mile that other firms don’t, by truly getting to know you and what you’re trying to make happen.
When you sign up for the Marqana treatment, we will dive into your company culture, identifying your unique qualities. We’ll examine your competitors until we know what sets you apart. Then, we’ll explore your customer base to get a rock-solid impression of who’s interested in what you offer. Once we have a complete understanding of who you are, we identify your target market and discover a voice and image that will turn visitors into followers, and fans into customers.
The world of digital marketing involves so much more than just having an incredible website (designed for you by yours truly.) Producing new strategies, content, campaigns, and even artistic movements every single day is what will set you apart from your competitors. The way we construct your brand is both in light of the times and ahead of them.
Crowdsourcing, attitude and iconic branding, social media, and the “no-brand” principle are just a few of the methods at our disposal that can help your name grow rapidly.
Once we’ve picked a direction and a message, it’s time for the fun part. Next, we create a name (if you need one), design a logo (if you don’t like yours), and match a voice to your brand, which will come naturally. Don’t forget: At Marqana, we have a knack for flexibility. We know that one design isn’t always enough, and creating a flexible collage of variations may be just the style to fit your needs.
Clearly we work with you, not against you, to find the right balance between the image you present and the one people see. Other marketing firms will give you all the pieces of a brand and call it a day. Rather than leaving you to sort it out on your own, we’ll help you solve the puzzle, with a helping hand every step of the way.
