Did you know that at a Japanese business meeting, it is important to accept a business card with both hands? Have you seen Bahnhof’s White Mountain Office which is built from a former fallout shelter and looks like the lair of a Bond villain? Around the world, different countries do business differently. They construct distinctRead more
A little headline I saw on The Verge the other day (or the other year, actually): Apple reportedly spent more than $100 million on the new U2 album Followed by: According to several reports Apple is spending at least $100 million to market the album, plus an undisclosed lump sum that goes to U2 asRead more
Warning: Do not attempt to do what we are about to describe here. We mean it. Don’t do this at home… The point of this post is simple: describing common mistakes in digital marketing. It’s a topic that often goes unnoticed, mainly because such advice tends to be… boring. No matter how meaty the core ofRead more
We have seen that blogs are necessary assets in the world of Digital Marketing. There are many aspects that go into establishing a blog to suit your needs and your customers’ interests. One of the most important of these is sticking to your guns. Translated into the words of digital marketers, your blog has toRead more
If you’re looking for a free or premium WordPress theme, there are thousands to choose from. As we browse through them, it’s easy to forget about the back-end stuff that could make or break the search potential of your new website. I’m talking about SEO-friendly stuff. That one portfolio theme is so ridiculously sleek andRead more
