Email marketing is an essential tool needed when building relationships with your customers. Often times, the subject line text is forgotten about until the very end, leaving business professionals scrambling to put just anything there in order to send out the email as soon as possible. Bad idea. Subject lines are extremely important if youRead more

It’s pretty hard to imagine that social media is more commonly being recognized as an ally in the office. The obvious candidates for this change in thought are also its most infamous opponents. Facebook and Twitter help promote your business on the web, but they can prove extremely distracting when there is work to beRead more

There is a common issue people have before launching their website, and that’s their lack of web presence. The thing is, in order to have Google recognize you in their search, your pages need to be cataloged, and for that to happen you need to publish your site first. It sounds difficult, but luckily IRead more

So the magical moment happens, you pick up your brand new Android smartphone and you are ready for your life to be changed. Instead of shooting stars and rainbows, you just have a device filled with nothing but bloatware and have no idea how to make it work for you. You smartly (just like IRead more

As you may have noticed, a lot of people have been joining the “If I Were 22” discussion. People like Richard Branson, Arianna Huffington, and Suze Orman have been sharing advice they’d love to give their former, likely dumber, selves. Some of the advice was insightful – such as the quote from author Deborah Gregory: “BeRead more

When doing an in-depth analysis of a company, you always have to think about SWOT. What’s SWOT, you ask? It’s a company’s strengths, weaknesses, opportunities and threats, which cover everything happening internally and externally. It might be a bit tough to swallow, but a SWOT matrix can help organize and internalize a somewhat intimidating venture.Read more